Last month, Intercard announced the retention of SAX PR/Marketing as its public relations counsel, with agency principal Robert Sax supporting Intercard’s marketing director, Lynda Brotherton, and her team. According to Intercard, Sax is an experienced communications strategist with specialty experience in the FEC world.

“Robert Sax has worked with many thought leaders in the FEC and bowling industries,” said Scott Sherrod, Intercard’s CEO. “As Intercard continues to grow its business worldwide, he will help us tell the great stories behind our market-leading products and services.”

Sax has also worked at leading brands such as Disney Consumer Products, Avery Dennison Office Products and the XPRIZE Foundation. For more information on Sax and Intercard, click here.